Touchpoint Folios - Promote Your Art

Tools to Promote Your Art

The year of 2012 marks the 7th Anniversary of the Touchpoint Folios™ Rack System. The idea is simple, organize a unified body of work by artist who make art, and make that work easily accessible in a community setting to individuals and businesses that purchase art.

This idea has now enabled hundreds of artist to achieve significant economies of scale in producing, distributing and marketing their work to the larger community of buyers. I am pleased to say, the past 6 years has seen the appreciation and acceptance of the Touchpoint Folio concept, resulting in a win-win for both artist, buyers and businesses that host rack systems. Artists are able to cost-effectively reach new buyers, and buyers are made aware of the depth, range and diversity of talent in the community.

The Touchpoint Folio program is a subscription program that provides you with visibility in the market and helps sell your art. Each month you get 30 copies of one double-sided color print cut to 8 ½ by 5 ½ inches.The print will have an image of your art on the front, and text on the back.Because this is an inexpensive program, you can change your image and text monthly.In fact the artist is encouraged to, because this will capture the imagination of the larger art buying community.

One rack can display many different works. Below is an example of the rack getting viewed during a spring time Final Friday March. The fundamental idea of Touchpoint Folios is to build on small incremental marketing efforts of individual artists to present a unified portfolio of their respective work to the community.

2 Minute Time Lapse Of A Friday Opening

Other Photos:

Touchpoint Folio™ Rack With Gallery Lighting Touchpoint Folios™ Rack With Current and Future Users Touchpoint Folios™ Rack Naturally Attracts Attention Touchpoint Folios™ Rack Has A Wide Viewing Area For Easy Access